superior shading solutions in West Michigan
We are Bruce and Joyce Beukema, the proud owners of our family-owned and operated business.

Committed to service and quality
For over 20 years
Established in 2003, Action Awning has been dedicated to shading West Michigan with excellence for over 20 years. Our commitment revolves around delivering the highest quality service and ensuring a professional shading experience for our valued clients.
With a wealth of expertise and a strong foundation, we take pride in our impressive portfolio of hundreds of satisfied clients who are ready to vouch for the exceptional shading solutions provided by Action Awning. Trust us to meet all your shading needs with unparalleled quality and personalized service.
Experience the Action Awning advantage
Let Action Awning be your trusted local source for premium shading and architectural solutions. As the foremost independent representatives of outstanding brands, we take pride in offering the finest products while delivering impeccable service.
High quality products with personalized service
Committed to excellence
Our longstanding affiliation with industry leaders such as Eclipse Outdoor and SummerSpace showcases our commitment to excellence. With combined awning production and innovation, these partnerships allow us to bring you cutting-edge solutions that align seamlessly with our dedication to professionalism.
As a family-owned business, we stand behind the products we offer, choosing only those that meet our high standards of quality and reliability. Experience the Action Awning Advantage – where superior products, unmatched service, and a commitment to excellence come together to elevate your shading experience.
Our experience ensures your satisfaction
Custom products, expertly installed
Our goal is to provide unparalleled satisfaction for both commercial and residential clients. When you entrust your project to us, you’re not just getting a product; you’re engaging directly with our team, eliminating the need for third-party installers. From the initial contact to the final installation, your experience is personalized and seamless.
We take pride in providing custom-made products tailored to your unique needs. Each installation is meticulously designed, reflecting the specific requirements of your project. As a locally and family-owned business, we are dedicated to maintaining our position as the most experienced dealer in West Michigan for high-level shading solutions.
Our commitment extends to providing only the highest quality shade and architectural solutions, fully installed and ready to offer years of comfort and protection from the elements.
We bring the showroom to your doorstep
We walk you through the process
We go beyond the traditional showroom experience to ensure a perfect outcome for your project. Recognizing the challenges of selecting the right shading solution amidst a mass of fabric options, especially within your busy schedule, we’ve redefined the process – our mobile showroom comes directly to you!
Our aim is to work alongside owners contractors, designers, and architects. No more navigating through fabric choices alone; our expert team provides a comprehensive, no-obligation consultation right at your home or business. We understand the importance of being present in your space to gain valuable insights into your unique requirements.
By joining you in your space, we can precisely assess the ideal location for your awning or shade installation. Armed with this firsthand information, our experienced team guides you in selecting the optimal product, fabric, and options tailored to your specific needs.
Action Awning featured on eightWest
Meet Bruce and Joyce
Watch VideoFrom their office in Wayland, Action Awning was featured on the popular eightWest show on WOOD TV. Watch as Bruce and Joyce talk with Terri DeBoer about their products and the many options available.